
School of Business and Administration
Gain A Competitive Edge. Be Ready to Thrive.
UNLOCK UNLIMITED ACCESS TO 80 GEN AI COURSES
When You Register for any of our Programmes. Get Future Ready with WOU.
Enhance your expertise in the latest AI know-how with our comprehensive offerings
- Foundational Skills: Mastering the basics of Gen AI
- AI for Business: Enhancing Business acumen with AI Applications
- AI in STEM: Integrating AI into Science, Technology and Engineering
- AI in Digital Transformation: Applying AI to Digital Technology and Innovation
Let Us Equip You To Thrive In Any Business Environment

Dive into a transformative journey with our programme, offering you an in-depth exploration of the dynamic concepts and applications that drive sales and marketing in today’s rapidly changing business landscape.




Embarking on our Doctor of Business Administration (DBA) programme is a curated journey for seasoned managers and professionals—the pinnacle of management education.

Understand consumer purchase behavioural patterns and expertly conduct marketing mix strategies (4Ps) to persuade product purchase decisions with the Bachelor of Business in Sales and Marketing.
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Meet Our Faculty Members
Why Opt for an Online Degree Programme at WOU?
Enrolling in an online programme offers a flexible and accessible pathway to earning a Degree. With WOU's commitment to adaptability and remote learning, you can now pursue a Degree from anywhere in the world, at you own pace.
FlexLearn, our digital learning platform
Designed to equip you with the tools you need to successfully achieve your learning goals on your own terms.
Access 24/7,
365 days a year
At the click of a button, you’ll get access to a wide range of tools, apps, resources and databases, anytime, and from anywhere.
Convenience at Your Fingertips
Book your courses, see your exam results, get news about career and study coaching events, get in touch with your tutors and manage your entire study schedule.
Rich Online Resources
Elevate your learning with a wide range of videos, e-books, and virtual libraries. Plus, enjoy free access to MS Office suite like Word, Excel, PowerPoint, and Microsoft Teams to support your course work.
Discover more about our
flexible online study platform
Take the First Step in Your Educational Journey
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