Name of Staff: Alexandra Kang Ah Geik
Designation: Senior Lecturer
Qualifications: Master of Business Administration (USM)(MAL)
The Institute of Chartered Secretaries and Administrators (ICSA)(UK)
Diploma in Commerce (Business Management) (TARC)(MAL)

Biodata:

Alexandra Kang is a senior lecturer of the School of Business and Administration. Prior to her joining WOU, she served as a corporate secretary in the secretarial division of Deloitte KassimChan (a member firm of Deloitte Touche Tohmatsu Limited, UK). Her responsibility was to advise private limited and public listed companies. She spent substantial years in training and educational consulting services, and also headed the Business Management School of few private colleges. She taught diverse courses in the areas of Management, Corporate Governance, Company Law and Corporate Administration to the undergraduates. She also prepared students for the professional examinations such as the ICSA, ACCA and CIMA.

Course Development Experience:

> Corporate Governance and Ethics
> Law and Practice of Meetings
> Corporate Compliance Management
> Company Law, Corporate Law
> Business Law
> Corporate Governance
> Corporate Secretaryship
>Corporate Administration

Research Interest:   

Operations Management, Urban Transportation, Corporate Governance, Corporate Law & Women Entrepreneurship

Selected Publication:

1.   Serena Kang, K. Jeyaraman, K. L. Soh (2013). Road congestion, vehicles emissions and the intention to use public bus services in Malaysia – A flexible bus utility model. World Transport Policy and Practice, 19(1), pp. 8-24.

2.   Serena Kang, K. Jeyaraman, K. L. Soh, Issues and Intention to use Rapid bus in Malaysia - A conceptual model of public bus service. Proceedings of the 9th Asian Academy Management International Conference, Penang, October 2011.

3.   Serena Kang, O. Intan, N. Hazlina, Women Entrepreneurship in SMMEs Malaysia. Proceedings of the 8th Asian Academy Management International Conference, Kuantan, December 2010.

Official Correspondence Address:

School of Business and Administration,
Wawasan Open University
54, Jalan Sultan Ahmad Shah, 10050 Penang Malaysia  

Email Address:

serenakang@wou.edu.my