School of Business and Administration
Bachelor of Business (Hons) in Sales and Marketing
The following are examples of career possibilities that students can expect upon graduation.
Positions in any industry as manager in the sales and marketing department in advertising, public relations, persuasive communications, account management, customer relationship management, product development, retail management and marketing research.
Provides a thorough insight on the concepts and applications of sales and marketing in this rapidly changing business world. Graduates will be equipped with understanding of what drives consumer decisions, developing solutions to meet those needs and employing persuasive, creative communication process to maximise positive customer relationship. This sales and marketing degree will equip graduates to face challenges and thrive in the field of business.